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Extra! Extra! Read All About It! (And for Free, too!)

Posted by Thomas Goodwin on January 4th, 2008

So in my October 18th, 2007 blog article I talked about advertising exposure that claims to reach a large audience but fails to reach your target audience.  I also briefly touched on the need to have good advertising exposure, effective advertising, as it’s all about quality over quantity.
Well just to briefly revisit this topic, there […]

New Year’s Resolutions That Are NOT For You

Posted by Thomas Goodwin on January 1st, 2008

Happy New Year!  It’s that time of year again when we all make idle promises to ourselves that we’ll quit smoking, start dieting, exercise more, and so on.  But what about our business? 
While many businesses have strategic goals, long-term plans, mission statements, and exit strategies perhaps it’s also time that we started making new year’s […]