Cinventure - For the Cincinnati Entrepreneur

As advertising reaches new levels of intrusivness, people are honing their abilities to “tune out” and ignore it all. When it comes to marketing your startup, mastering the art of Permission Marketing is a necessity. Even so, you must first attract a potential customer’s attention — even if only for a breif moment — so […]

The Institute for the Future, a research company in Palo Alto, CA, recently conducted a study to predict trends affecting small business over the next five years. Study participant Rhonda Abrams summarized six trends identified by the study:

Retirement businesses: Millions of baby boomers will soon retire. Most boomers are still too energetic and engaged to […]